A digital experience celebrating Coca-Cola’s path to sustainability.
Services
Client
Coca Cola
Campaign
Reborn / ESG
Primary Agency
Challenge
Coca-Cola sought to communicate its sustainability mission with the same passion as its product.
Goal
To create a cinematic digital journey highlighting circular design and recycled materials.
Result
TOAST in partnership with Subversive, built an interactive narrative where users explore Coca-Cola’s “second life” products and innovations through dynamic gaming visuals and storytelling.
We told the story of sustainability — with the fizz of gaming & fun.
