Challenge
Hawkstone wanted to bring its farm-to-glass story to life for a younger digital audience.
Goal
To design a humorous, addictive mobile game based on real farming challenges faced by the brand’s founder, Jeremy Clarkson.
Result
We developed a tap-to-jump farming game blending humor, skill, and brand storytelling, reinforcing Hawkstone’s authentic roots and the way in which farming contributes directly to the production of Hawkstone Beer.
We made beer’s backstory as fun as the first sip.
