A vending machine that celebrates collaboration.
Services
Client
Milka
Campaign
Biscoff Collaboration
Primary Agency
Challenge
Milka and Biscoff wanted a playful way to introduce their co-branded product to the world, without giving too much away.
Goal
To design a vending machine that literally brings two flavours together in front of audiences, with the magic of fabrication & machinery to enhance the user experience.
Result
We built a custom machine where two arms dispense ingredients that “meet in the middle,” complete with motion animation and light play, to give users the illusion that the machine is magically blending their 2 bars into one ultimate bar!
We made co-branding deliciously literal.